More Brand Recognition Without Cost

Cost Neutral

• Allocated as a marketing expense, it has significantly boosted brand recognition without increasing costs

• An iconic part of Ksubi’s brand, with customers eager to purchase the GWP bag for credibility

ESG Goals

• Positive shift towards ESG goals

• Transition to 65% recycled cotton, 35% recycled PET reusable shopping bags

Marketing Power

• Brand positive, brand values align for Ksubi & their customer

• Visual content for Social Media and business comms

• Reused by customers, increasing brand exposure

• Used in conjunction with artist collaborations for new store openings

• Used as a Gift with every purchase, instore and online (omni-channel approach)